The script discusses the rise of e-commerce and online shopping as a result of the COVID-19 pandemic. The shift to online shopping is seen in various industries, including fashion and beauty. It highlights the need for businesses to adapt to the changing times to remain competitive. The script also emphasizes the importance of a strong online presence and the role of digital marketing in building brand awareness. Lastly, it touches on the challenges and opportunities faced by businesses during this time, such as the surge in demand for home delivery services.
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