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Article marketing is the most cost-effective method to drive quality traffic to your website. When done correctly, this tool can offer you with amazing benefits like great page ranking, an instant expert status online, and improved sales potential which you really need in growing your ebusiness.
Here’s how you can breakthrough with article marketing:
1. Keep it simple. This is one of the best tips that I can offer you. If you want to easily connect with your potential clients and make them understand the message that you are trying to get across, I highly recommend that you make your articles easy to understand. Use the simplest terms as much as possible and use short sentences. It would also help if you can share personal stories or examples when you are discussing about complicated concepts that can help your readers visualize your thoughts and ideas.
2. Use keywords. One of the secrets to breakthrough with article marketing is to make your articles highly searchable online. When people search for keywords that are highly related to your chosen niche, your articles must show up on top 10 search page result so you can increase your clickthrough rate. Use popular search terms all throughout your content particularly on your titles to make them search engine-friendly.
3. Stop advertising on your articles. Avoid putting self-serving or affiliate links on your content and do not hard sell your products and services as this can be truly annoying to online users. Instead of blatant ads, strive to offer these people with useful and valuable information that they will find truly relevant in their lives. Remember, when you are able to help your readers, they are most likely to visit your website and become loyal to you.
4. Build rapport with your readers. Build that personal connection with your readers by writing your articles as if you are directly talking to them. Show empathy when needed and be enthusiastic in helping them out. Make them feel that you are just one of them whose genuinely concern in making their lives better and not a random marketer who is just after their money.
5. Deliver timely information. This is the fastest way to set your articles apart from the rest. Strive to offer online users with new information by writing about the latest news that have direct impact on your chosen niche.
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